
With HOOGA, we believe a home should not only look right, it should feel right too. Inspired by the Danish philosophy of hygge, we design for comfort and connection while caring for our greater home: planet Earth.
Through HOOGA Cause, we continue this purpose - creating small, meaningful efforts in sustainability and community that help make the world a little cosier, kinder, and more conscious.
Join us in making a little difference that goes a long way.
It’s your warmth and support that keep us moving forward.
Do good, feel good, live cosy.



REFIBRA™ technology
The pioneering REFIBRA™ technology involves upcycling a substantial proportion of cotton scraps e.g. from garment production, in addition to wood pulp, where the raw material is transformed to produce new virgin TENCEL™ Lyocell fibers to make fabrics and garments.

Micro technology
Micro technology offers even a finer quality of lightness and exquisite softness, producing lightweight fabrics, based on their fine titer. Using this technology, fabrics containing TENCEL™ Lyocell fibers - produced from sustainable wood sources - provide efficient moisture absorption to ensure natural skin comfort.

Eco Soft technology
The technology uses elemental chlorine-free bleaching in an integrated pulp-to-fiber process that has high recovery rates of process ingredients and causes very low air emissions.
TENCEL™ Modal fibers are produced by Eco Soft technology, offering exquisite softness to textiles.

Eco Color technology
This eco-responsible technology offers long-lasting, color-fastness and design flexibility in textiles. Fibers produced under the Eco Color technology have been certified with the EU Ecolabel, a label of environmental excellence awarded to products that meet high environmental standards throughout their life cycle.
KEY BENEFITS



